Marketing management: Analysis, planning, implementation, and control
Author(s)
Kotler, Philip
Kotler, Philip
| Name in long format: | Marketing management: Analysis, planning, implementation, and control |
|---|---|
| ISBN-10: | 0135561507 |
| ISBN-13: | 9780135561508 |
| Book pages: | 848 |
| Book language: | en_US |
| Edition: | 6th |
| Binding: | Hardcover |
| Publisher: | Prentice Hall |
| Dimensions: | Weight: 3.12395025254 Pounds |
