Marketing w/ PowerWeb (MCGRAW HILL/IRWIN SERIES IN MARKETING)
Author(s)
Kerin, Roger
Hartley, Steven
Berkowitz, Eric
Rudelius, William
Kerin, Roger
Hartley, Steven
Berkowitz, Eric
Rudelius, William
marketing, 8e By Kerin, Hartley, Berkowitz, And Rudelius Continues A Tradition Of Leading The Market With Contemporary, Cutting-edge Content Presented In A Conversational Student-oriented Style, Supported By The Most Comprehensive, Innovative, And Useful Supplement Package Available. This Text And Package Is Designed To Meet The Needs Of A Wide Spectrum Of Faculty--from The Professor Who Just Wants A Good Textbook And A Few Key Supplements, To The Professor Who Wants A Top-notch Fully Integrated Multimedia Program.
| Name in long format: | Marketing w/ PowerWeb (MCGRAW HILL/IRWIN SERIES IN MARKETING) |
|---|---|
| ISBN-10: | 0073080152 |
| ISBN-13: | 9780073080154 |
| Book pages: | 733 |
| Book language: | en |
| Edition: | 8 |
| Binding: | Hardcover |
| Publisher: | McGraw-Hill/Irwin |
| Dimensions: | Height: 10.7 Inches, Length: 8.9 Inches, Weight: 4.03886863984 Pounds, Width: 1.25 Inches |
