Buyer Behaviour: Understanding Consumer Psychology & Marketing
Author(s)
Du Plessis, P.J.
Rouseau, G.G.
Ehiers, L.
Du Plessis, P.J.
Rouseau, G.G.
Ehiers, L.
Name in long format: | Buyer Behaviour: Understanding Consumer Psychology & Marketing |
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ISBN-10: | 0195764447 |
ISBN-13: | 9780195764444 |
Book pages: | 464 |
Book language: | en |
Edition: | 4 |
Binding: | Paperback |
Publisher: | Oxford University Press |
Dimensions: | Height: 6.6 Inches, Length: 9.4 Inches, Weight: 1.39552611846 Pounds, Width: 0.8 Inches |