Retail Merchandising
Author(s)
Swapna Pradhan
Swapna Pradhan
This book aims at giving the basic knowledge of buying and merchandising function to the students of retailing management. It has been written in a simple manner to aid easy comprehension of the underlying theory and concepts. It provides a good foundation in the subject, keeping in view the industry practices in India.
| ISBN-10: | 007133436X |
|---|---|
| ISBN-13: | 9780071334365 |
| Book pages: | 400 |
| Book language: | English |
| Edition: | 5 |
| Binding: | eBook |
| Publisher: | McGraw-Hill India |
