The practice of marketing management: Analysis, planning, and implementation

Author(s)

Name in long format: The practice of marketing management: Analysis, planning, and implementation
ISBN-10: 0023231505
ISBN-13: 9780023231506
Book pages: 695
Book language: en
Binding: Hardcover
Publisher: Collier Macmillan
Dimensions: Weight: 1.543235834 Pounds