The McGraw -Hill Guide to Starting Your Own Business
Author(s)
Harper, Stephen C.
Harper, Stephen C.
Creating A New Business -- Identifying New Business Opportunities -- The General Overview And Legal Structure -- Selecting The Right Target Market -- Product-service Strategy And Price Strategy -- Promotional Strategy And Physical Distribution Strategy -- Determining Your Initial Capital Requirement -- Projecting The Financial Status For The First Years -- Applying For A Loan -- Buying An Existing Business -- Acquiring A Franchise -- Epilogue: Commencement--you've Only Just Begun. Stephen C. Harper. Includes Index.
Keywords
New business enterprises, New business enterprises--Handbooks, manuals, etc, HD62.5 .H3734 1991, 658.1/141
New business enterprises, New business enterprises--Handbooks, manuals, etc, HD62.5 .H3734 1991, 658.1/141
| Name in long format: | The McGraw -Hill Guide to Starting Your Own Business |
|---|---|
| ISBN-10: | 0070266859 |
| ISBN-13: | 9780070266858 |
| Book pages: | 203 |
| Book language: | en |
| Edition: | First Edition |
| Binding: | Hardcover |
| Publisher: | McGraw-Hill |
| Dimensions: | Weight: 0.66 Pounds |
