The management of advertising
Author(s)
Simon, Julian Lincoln
Simon, Julian Lincoln
[by] Julian L. Simon. Bibliography: P. 267-274.
Keywords
Advertising--Management, HF5823 .S562, 659.1
Advertising--Management, HF5823 .S562, 659.1
Name in long format: | The management of advertising |
---|---|
ISBN-10: | 0135486858 |
ISBN-13: | 9780135486856 |
Book pages: | 287 |
Book language: | en |
Binding: | Paperback |
Publisher: | Prentice-Hall |
Dimensions: | Weight: 0.7936641432 Pounds |