The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy
Author(s)
Ott, Adrian C.
Ott, Adrian C.
In The 24-Hour Customer, Adrian C. Ott—the CEO and founder of a top Silicon Valley–based consulting firm—challenges businesses to re-conceive their approaches to time and technology in order to win an unprecedented share of their customers’ attention and loyalty. Filled with powerful and provocative ideas, The 24-Hour Customer is an indispensible handbook for any company competing for business in today’s around-the-clock economy.
Keywords
General, General, Management, Information Management, Business & Economics -> Marketing -> Principles of Marketing, Business & Economics -> Economics -> General Economics, Business & Economics -> Management -> Principles of Management, Business & Economics -> MIS -> Management Information Systems
General, General, Management, Information Management, Business & Economics -> Marketing -> Principles of Marketing, Business & Economics -> Economics -> General Economics, Business & Economics -> Management -> Principles of Management, Business & Economics -> MIS -> Management Information Systems
Name in long format: | The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy |
---|---|
ISBN-10: | 0062002791 |
ISBN-13: | 9780062002792 |
Book pages: | 244 |
Book language: | en |
Edition: | 1 |
Binding: | Kindle Edition |
Publisher: | HarperCollins e-books |
Dimensions: | eBook |