Spending Advertising Money: An Introduction To Media Planning, Media Buying And The Uses Of Media Research
Author(s)
Simon. Broadbent
Simon. Broadbent
| Name in long format: | Spending Advertising Money: An Introduction To Media Planning, Media Buying And The Uses Of Media Research |
|---|---|
| ISBN-10: | 0220662827 |
| ISBN-13: | 9780220662820 |
| Book pages: | 368 |
| Binding: | Textbook Binding |
| Publisher: | Cbi Pub Co |
