Social Cognition, from Brains to Culture

Approaches To Studying The Social Thinker -- Ebb & Flow Of Cognition In Psychology & Neuroscience -- What Is Social Cognition? -- People Are Not Things -- Cultures Matter -- Brains Matter -- Basic Concepts In Social Cognition -- Dual Modes In Social Cognition -- Automatic Processes -- Controlled Processes -- Motivations Influence Which Modes Operate -- Models Of Both Automatic And Controlled Processes -- Attention And Encoding : What Gets Into Our Heads -- Salience : A Property Of Stimuli In Context -- Vividness : An Inherent Property Of Stimuli -- Accessibility : A Property Of Categories In Our Heads -- Direct Perception : Not Just In Our Heads -- Faces : The Focus Of Social Attention -- Representation In Memory -- Associative Networks Organizing Memory -- Procedural And Declarative Memory : What Memory Does -- Parallel Versus Serial Processing : Coordinating Memory Processes -- Embodied Memory -- Interim Summary Of Memory Models --^ Social Memory Structures : Why Social Memory Matters -- Topics In Social Cognition : From Self To Society -- Self -- Mental Representations Of The Self -- Self-regulation -- Motivation And Self-regulation -- The Self As A Reference Point -- Causal Attribution Processes -- What Is Attribution Theory? -- Early Contributions To Attribution Theory -- Processes Underlying Attribution -- Attributional Biases -- Heuristics -- What Are Heuristics? -- When Are Heuristics Used And When Do They Lead To Wrong Answers? -- Judgments Over Time -- Accuracy And Efficiency In Social Judgment -- Errors And Biases As Consequential : Improving The Inference Process -- Errors And Biases In Social Inference : Perhaps They Don't Matter? -- Are Rapid Judgments Sometimes Better Than Thoughtfully-considered Ones? -- Neuroeconomics : Back To The Future? -- Cognitive Structures Of Attitudes -- Background -- Cognitive Features Of Two Consistency Theories -- Lay Theories And Attitude Change --^ Functional Dimensions Of Attitudes -- Cognitive Processing Of Attitudes -- Heuristic-systematic Model -- Peripheral Vs. Central Routes To Persuasion : Elaboration Likelihood Model -- Motivation And Opportunity Determine Attitude Processes Mode Model -- Implicit Associations -- Embodied Attitudes -- Neural Correlates Of Attitudes -- Stereotyping A Central Topic In Social Cognition -- Introduction -- Blatant Bias -- Subtle Bias -- Effects Of Bias -- Prejudice : Interplay Of Cogntive And Affective Biases -- Intergroup Cognition And Emotion -- Racial Prejudice -- Gender Prejudice -- Age Prejudice -- Sexual Prejudice -- From Social Cognition To Affect -- Differentiating Among Affects, Preferences, Evaluations, Moods, Emotions -- Early Theories -- Physiological And Neuroscience Theories Of Emotion -- Social Cognitive Foundations Of Affect -- From Affect To Social Cognition -- Affective Influences On Cognition -- Individual Differences In The Affect-cognition Interplay --^ Affect Versus Cognition -- Behavior And Cognition -- Goal-directed Behavior -- When Are Cognitions And Behavior Related? -- Using Behavior For Impression Management -- Using Behavior To Test Hypotheses About Others. Susan T. Fiske And Shelley E. Taylor. Includes Bibliographical References (p. 397-500) And Indexes.