Setting The Table: The Transforming Power Of Hospitality In Business

2007 Audie® Award Finalist - Non-fiction, Abridged

danny Meyer Started Union Square Cafe When He Was 27, With A Good Idea And Scant Experience. He Is Now The Ceo Of One Of The World's Most Dynamic Restaurant Organizations That Includes Eleven Unique Dining Establishments—and Each Is At The Top Of Its Game. How Has He Done It? How Has He Consistently Beaten The Odds In One Of The Toughest Trades Around?

in This Landmark Book, Danny Shares The Lessons He's Learned While Developing The Winning Recipe For Doing Business He Calls Enlightened Hospitality. This Innovative Business Philosophy Emphasizes Putting The Power Of Hospitality To Work In A New And Counterintuitive Way: The First And Most Important Application Of Hospitality Is To The People Who Work For You, And, In Descending Order Of Priority, The Guests, The Community, Suppliers, And Investors...

the New York Times - Sara Dickerman

meyer Is More Persuasive And Interesting, Both As A Storyteller And As A Business Adviser, When He Sticks To Concrete Examples From His Working Life Instead Of Spinning Them Into Catchphrases That Might Work In A Powerpoint Presentation. He Has Built His Business Not On Food Or Service Alone, But On The Value Of A Colorful Story Especially The Ones That His Clients Tell To His Future Clients: The Wallet Lost In A Cab And Tracked Down By Tabla S Manager; The Personal Call From Meyer Before A Big Anniversary Dinner; A Superb Frozen Custard On A Sunny Day In Madison Square Park.