Sales Promotion: Concepts, Methods, and Strategies
Author(s)
Blattberg, Robert C.
Blattberg, Robert C.
| Name in long format: | Sales Promotion: Concepts, Methods, and Strategies |
|---|---|
| ISBN-10: | 013442302X |
| ISBN-13: | 9780134423029 |
| Book language: | en_US |
| Edition: | 1st |
| Binding: | Paperback |
| Publisher: | Prentice Hall |
| Dimensions: | Height: 9.5 Inches, Length: 7.127 Inches, Weight: 1.9400679056 Pounds, Width: 1.125 Inches |
