Pump Up Your Presentation with Stories of Substance, Style, and Relevance

Author(s)

This Element is an excerpt from Presentations in Action (9780132489621) by Jerry Weissman. Available in print and digital formats.   What you can learn from Apple’s iPhone and iPad? How to build narratives that are simpler, more intuitive, and more respectful of your audience.   The colossal success of the iPhone and iPad offers a powerful lesson for crafting your story. Bill Portelli, President/CEO of CollabNet, says the iPhone has three basic qualities: it’s simple, intuitive, and assumes its user’s intelligence. Anyone who owns one will agree. A well-told story should have the same qualities….

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Name in long format: Pump Up Your Presentation with Stories of Substance, Style, and Relevance
ISBN-10: 0132763834
ISBN-13: 9780132763837
Book pages: 13
Book language: en
Edition: 1
Binding: Kindle Edition
Publisher: FT Press
Dimensions: ePub

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