Public Relations Practices
Author(s)
Center, Allen
Jackson, Patrick
Smith, Stacey
Stansberry, Frank
Center, Allen
Jackson, Patrick
Smith, Stacey
Stansberry, Frank
Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals.
Written by two of the most respected individuals in the field, Public Relations Practices presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.
Keywords
Public Relations
Public Relations
| Name in long format: | Public Relations Practices |
|---|---|
| ISBN-10: | 0133127648 |
| ISBN-13: | 9780133127645 |
| Book pages: | 288 |
| Book language: | en |
| Edition: | 8 |
| Binding: | Paperback |
| Publisher: | Pearson |
| Dimensions: | Height: 9 Inches, Length: 0.4 Inches, Weight: 0.93916923612 Pounds, Width: 6.9 Inches |
