Principles of Marketing, Student Value Edition Plus MyLab Marketing with Pearson eText -- Access Card Package (16th Edition)
Author(s)
Kotler, Philip T.
Armstrong, Gary
Kotler, Philip T.
Armstrong, Gary
Name in long format: | Principles of Marketing, Student Value Edition Plus MyLab Marketing with Pearson eText -- Access Card Package (16th Edition) |
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ISBN-10: | 0133973301 |
ISBN-13: | 9780133973303 |
Book pages: | 720 |
Book language: | en |
Edition: | 16 |
Binding: | Looseleaf |
Publisher: | Pearson |
Dimensions: | Height: 10.8 Inches, Length: 8.4 Inches, Weight: 3.1 Pounds, Width: 1 Inches |