Personal Selling: Function, Theory, & Practice
Author(s)
R. Wayne Mondy
James Ryland Young
R. Wayne Mondy
James Ryland Young
Keywords
Business &, Economics, Advertising & Promotion
Business &, Economics, Advertising & Promotion
| Name in long format: | personal_selling-function,_theory,_practice |
|---|---|
| ISBN-10: | 003020836X |
| ISBN-13: | 9780030208362 |
| Binding: | Hardcover |
| Publisher: | Dryden Press, Illinois. |
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