New Product Development and Marketing: A Practical Guide
Author(s)
Servi, Italo S.
Servi, Italo S.
Italo S. Servi. Includes Bibliographical References (p. [173]-175) And Index.
Keywords
Industrial design, New products--Management, New products--Marketing, Intellectual property, HF5415.153 .S47 1990, 658.5/75
Industrial design, New products--Management, New products--Marketing, Intellectual property, HF5415.153 .S47 1990, 658.5/75
| Name in long format: | New Product Development and Marketing: A Practical Guide |
|---|---|
| ISBN-10: | 0275934039 |
| ISBN-13: | 9780275934033 |
| Book pages: | 200 |
| Book language: | en |
| Binding: | Hardcover |
| Publisher: | Praeger |
| Dimensions: | Height: 9.75 Inches, Length: 6.5 Inches, Width: 0.75 Inches |
