Methods of Social Research, 4th Edition

Contents: Part 1, principles of social research: the research process; choosing the research problem; constructing social explanations; measurement. Part 2, survey research methods: survey sampling; questionnaire construction; mailed questionnaires; interview studies. Part 3, experiments; observation; document study; simulations & games. Part 4, data reduction, analysis, interpretation, & application: coding & data reduction; scaling; analysis, presentation, & interpretation of data; ethics in social research; applications; constructing & revising complex theories. Glossary. Table of random digits. Ethics codes.