Marketing Strategy: A Decision-Focused Approach
Author(s)
Orville C., Jr. Walker
Orville C., Jr. Walker
| Name in long format: | Marketing Strategy: A Decision-Focused Approach |
|---|---|
| ISBN-10: | 0070171467 |
| ISBN-13: | 9780070171466 |
| Book pages: | 384 |
| Book language: | en |
| Edition: | 7th Revised edition |
| Binding: | Paperback |
| Publisher: | McGraw-Hill Higher Education |
| Dimensions: | Height: 8.999982 Inches, Length: 7.999984 Inches, Width: 0.598424 Inches |
