Marketing research: Measurement and method : a text with cases

Author(s)

Name in long format: Marketing research: Measurement and method : a text with cases
ISBN-10: 002421910X
ISBN-13: 9780024219107
Book pages: 845
Book language: en
Edition: 4th
Binding: Hardcover
Publisher: Collier Macmillan
Dimensions: Weight: 1.543235834 Pounds