Marketing management: Integrated text, readings, and cases
Author(s)
Jolson, Marvin A
Jolson, Marvin A
Name in long format: | Marketing management: Integrated text, readings, and cases |
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ISBN-10: | 0023611804 |
ISBN-13: | 9780023611803 |
Book pages: | 628 |
Book language: | en |
Binding: | Hardcover |
Publisher: | Macmillan |
Dimensions: | Weight: 1.74 Pounds |