Marketing Management And Strategy: Marketing Engineering Applications, Second Edition
Author(s)
Gary L. Lilien
Arvind Rangaswamy
Gary L. Lilien
Arvind Rangaswamy
| Name in long format: | Marketing Management And Strategy: Marketing Engineering Applications, Second Edition |
|---|---|
| ISBN-10: | 0130084638 |
| ISBN-13: | 9780130084637 |
| Book pages: | 64 |
| Edition: | 2 |
| Binding: | Paperback |
| Publisher: | Prentice Hall |
