Marketing Management: Analysis, Planning, And Control
Author(s)
Philip Kotler
Philip Kotler
Name in long format: | Marketing Management: Analysis, Planning, And Control |
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ISBN-10: | 0135580072 |
ISBN-13: | 9780135580073 |
Book pages: | 756 |
Book language: | en |
Edition: | 4 |
Binding: | Hardcover |
Publisher: | Prentice-hall |