Marketing Management: A Strategic Planning Approach (Color Slide Program of the Great Masters)

Author(s)

Victor P. Buell. Includes Indexes. Bibliography: P. 666-672.

Keywords
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Name in long format: Marketing Management: A Strategic Planning Approach (Color Slide Program of the Great Masters)
ISBN-10: 0070088659
ISBN-13: 9780070088658
Book pages: 682
Book language: en
Binding: Hardcover
Publisher: McGraw-Hill College
Dimensions: xxi, 682 p. : ill. ; 25 cm.

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