Marketing data science: modeling techniques in predictive analytics with R and Python
Author(s)
Miller, Thomas W. (author.)
Miller, Thomas W. (author.)
Thomas W. Miller. Includes Bibliographical References And Index.
Keywords
Data mining, Marketing--Data processing, Marketing--Mathematical models, Python (Computer program language), R (Computer program language), HF5415
Data mining, Marketing--Data processing, Marketing--Mathematical models, Python (Computer program language), R (Computer program language), HF5415
| Name in long format: | Marketing Data Science: Modeling Techniques In Predictive Analytics With R And Python Modeling Techniques In Predictive Analytics With R And Python |
|---|---|
| ISBN-10: | 0133887669 |
| ISBN-13: | 9780133886559 |
| Book language: | en |
| Publisher: | Pearson Education, |
| Dimensions: | computer |
