Market-Based Management: Strategies For Growing Customer Value And Profitability
Author(s)
Best, Roger J.
Best, Roger J.
| Name in long format: | Market-Based Management: Strategies For Growing Customer Value And Profitability |
|---|---|
| ISBN-10: | 0131469568 |
| ISBN-13: | 9780131469563 |
| Book pages: | 506 |
| Book language: | en_US |
| Edition: | 4 |
| Binding: | Paperback |
| Publisher: | Pearson College Div |
| Dimensions: | Height: 9 Inches, Length: 6.75 Inches, Weight: 1.63582998404 Pounds, Width: 1 Inches |
