Market-Based Management: Strategies for Growing Customer Value and Profitability (2nd Edition)
Author(s)
Best, Roger J.
Best, Roger J.
Name in long format: | Market-Based Management: Strategies for Growing Customer Value and Profitability (2nd Edition) |
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ISBN-10: | 0130145467 |
ISBN-13: | 9780130145468 |
Book pages: | 416 |
Book language: | en_US |
Edition: | 2nd |
Binding: | Paperback |
Publisher: | Prentice Hall |
Dimensions: | Height: 0.62 Inches, Length: 9.25 Inches, Weight: 1.2897042327 Pounds, Width: 7.03 Inches |