Managing New Products: Competing Through Excellence
Author(s)
Thomas D. Kuczmarski
Thomas D. Kuczmarski
Name in long format: | Managing New Products: Competing Through Excellence |
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ISBN-10: | 0135507162 |
ISBN-13: | 9780135507162 |
Book pages: | 304 |
Binding: | Hardcover |
Publisher: | Prentice Hall |