Framework for Marketing Management Value Package (Includes Interpretive Simulations Access Group B)
Author(s)
Kotler Ph.D., Philip
Keller, Kevin
Kotler, Phil
Kotler Ph.D., Philip
Keller, Kevin
Kotler, Phil
Keywords
Business &, Economics
Business &, Economics
Name in long format: | Framework for Marketing Management Value Package (Includes Interpretive Simulations Access Group B) |
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ISBN-10: | 013503955X |
ISBN-13: | 9780135039557 |
Book language: | en |
Edition: | 4th ed. |
Binding: | Paperback |
Publisher: | Prentice Hall |
Dimensions: | Height: 9 Inches, Length: 7.4 Inches, Weight: 1.25 Pounds, Width: 0.6 Inches |