Fashion: From Concept to Consumer (8th Edition)

Author(s)

New Visual Focus!
new And Updated Information In All Four Parts And 190 Illustrations
Fashion Fundamentals
  • changing U.s. Demographics
  • new Developments In Globalization, Sourcing, Imports, And Quota Elimination
  • latest Trade Agreements
  • latest Technological Advances In Garment And Textile Production, Fashion Business Communications. E-commerce, Database Marketing, And Merchandise Information Systems
  • new Resources For Color And Design
  • new Information On Fashion Forecasting And Market Research
  • updates On Fashion Services, Web Sites, And Publications
Textiles
  • latest High-tech Fiber Development, Including Pla, Spider Silk, And Casein
  • trends In Textile Product Development, Production, And Marketing
  • nanotechnology And Smart Or Performance Fabrics
  • new Statistics And Technical Information
  • new Marketing Strategies
  • garment Packages And Imports
  • new Information On Trims
Manufacturing
  • latest Information On Designers And International Fashion Centers
  • new Designer Profiles
  • the Changing Role Of Manufacturing
  • product Data Management Systems
  • update On Global Sourcing And Imports
  • brand Extensions And Acquisitions
  • new Information On Accessory Product Development And Marketing
  • new Information On Trade Shows, Location Updates, And Timing Of Markets
  • runway Vs. Showroom Manufacturer/retailer Relationships
Retailing
  • new Information On Categories, Store Ownership, And Organization
  • new Information On Shopping Center Categories
  • consolidation And Acquisitions
  • global Expansion
  • retailers As Manufacturers
  • national Brands Vs. Private Label
  • new Retail Marketing Focus
  • store Planning And Design
  • latest Trends In Retail Marketing

Name in long format: Fashion: From Concept to Consumer (8th Edition)
ISBN-10: 0131173383
ISBN-13: 9780131173385
Book pages: 416
Book language: en
Edition: 8
Binding: Paperback
Publisher: Pearson
Dimensions: Height: 11.01 Inches, Length: 8.53 Inches, Weight: 2.45594959868 Pounds, Width: 0.82 Inches

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