Defining Media Studies: Reflections On The Future Of The Field

The Disciplinary Status Of Communication Research -- From Field To Frog Ponds / By Karl Erik Rosengren -- Communication : Embrace The Subject, Not The Field / By James R. Beniger -- Why Are There So Many Communication Theories? / By Robert T. Craig -- The Past Of Communication's Hoped-for Future / By Klaus Krippendorff -- Verbing Communication: Mandate For Disciplinary Invention / By Brenda Dervin -- Images Of Media: Hidden Ferment--and Harmony--in The Field / By Joshua Meyrowitz -- The Consequences Of Vocabularies / By Joli Jensen -- Against Theory / By Barbara O'keefe -- Building A Discipline Of Communication / By Gregory J. Shepherd -- Perspectives On Communication / By Kurt Lang And Gladys Engel Lang -- The Legitimacy Gap: A Problem Of Mass Media Research In Europe And The United States / By Paolo Mancini -- New Directions, New Agendas -- The Advent Of Multiple-process Theories Of Communication / By Austin S. Babrow --^ Communication And The New World Of Relationships / By Mary Anne Fitzpatrick -- Target Practice: A Batesonian Field Guide For Communication Studies / By Horace Newcomb -- Harmonization Of Systems: The Third Stage Of The Information Society / By Sandra Braman -- Beyond The Culture Wars: An Agenda For Research On Communication And Culture / By Dennis K. Davis And James Jasinski -- The Hierarchy Of Institutional Values In The Communication Discipline / By Jennifer L. Monahan And Lori Collins-jarvis -- Argument For A Durkheimian Theory Of The Communicative / By Eric W. Rothenbuhler -- Implications Of Public Relations For Other Domains Of Communication / By James E. Grunig -- Connecting Communication Scholarship To Public Policy -- Making A Difference In The Real World / By Robert K. Avery And William F. Eadie -- A Policy Research Paradigm For The News Media And Democracy / By W. Lance Bennett -- The Centrality Of Media Economics / By Douglas Gomery --^ Reconnecting Communications Studies With Communications Policy / By Eli Noam -- The Traditions Of Communication Research And Their Implications For Telecommunications Study / By Willard D. Rowland, Jr. -- Creating Imagined Communities: Development Communication And The Challenge Of Feminism / By H. Leslie Steeves. Scholarship As Silence / By David Docherty, David Morrison, And Michael Tracey -- Audiences And Institutions -- The Rise And Fall Of Audience Research: An Old Story With A New Ending / By Sonia M. Livingstone -- Active Audience Theory: Pendulums And Pitfalls / By David Morley -- The Past In The Future: Problems And Potentials Of Historical Reception Studies / By Klaus Bruhn Jensen -- Reopening The Black Box: Toward A Limited Effects Theory / By Herbert J. Gans -- Realism And Romance: The Study Of Media Effects / By Gaye Tuchman -- Revealing The Black Box: Information Processing And Media Effects / By Seth Geiger And John Newhagen -- Framing: Toward Clarification Of A Fractured Paradigm / By Robert M. Entman -- Communication Research In The Design Of Communication Interfaces And Systems / By Frank Biocca -- The Future Of Political Communication Research: A Japanese Perspective / By Ito Youichi -- Has Communication Explained Journalism? / By Barbie Zelizer --^ Rethinking The Critical Tradition -- Can Cultural Studies Find True Happiness In Communication? / By Lawrence Grossberg -- Critical Communication Research At The Crossroads / By Robert W. Mcchesney -- Rethinking Political Economy: Change And Continuity / By Eileen R. Meehan, Vincent Masco, And Janet Wasko -- Back To The Future: Prospects For Study Of Communication As A Social Force / By Dan Schiller -- The Search For A Usable History -- The Past And The Future Of Communication Study: Convergence Or Divergence? An Exchange / By Everett M. Rogers And Steven H. Chaffee -- Genealogical Notes On The Field / By John Durham Peters -- History, Philosophy, And Public Opinion Research / By Susan Herbst -- The Academic Wars -- Communication In Crisis: Theory, Curricula, And Power / By Pamela J. Shoemaker -- The Curriculum Is The Future / By Lana F. Rakow -- Fragmentation, The Field, And The Future / By David L. Swanson --^ The Purebred And The Platypus: Disciplinarity And Site In Mass Communication Research / By Anandam P. Kavoori And Michael Gurevitch -- Communication Research: New Challenges Of The Latin American School / By Jose Marques De Melo. Edited By Mark R. Levy And Michael Gurevitch. Includes Bibliographical References And Index.