Decisions In Marketing: Cases And Text
Author(s)
Lawrence J. Ring
Derek A. Newton
E. Ralph Biggadike
Neil H. Borden
Lawrence J. Ring
Derek A. Newton
E. Ralph Biggadike
Neil H. Borden
Name in long format: | Decisions In Marketing: Cases And Text |
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ISBN-10: | 0256027773 |
ISBN-13: | 9780256027778 |
Book pages: | 831 |
Book language: | Eng |
Binding: | Hardcover |
Publisher: | Business Publications |