Contextual Pricing: The Death of List Price and the New Market Reality
Author(s)
Docters, Robert
Barzelay, Michael
Hanson, John
Nguyen, Cecilia
Docters, Robert
Barzelay, Michael
Hanson, John
Nguyen, Cecilia
Name in long format: | Contextual Pricing: The Death of List Price and the New Market Reality |
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ISBN-10: | 0071772464 |
ISBN-13: | 9780071772464 |
Book pages: | 256 |
Book language: | en_US |
Edition: | 1 |
Binding: | Hardcover |
Publisher: | McGraw-Hill Education |
Dimensions: | Height: 9.4 Inches, Length: 6.4 Inches, Weight: 1.17065461122 Pounds, Width: 0.84 Inches |