Consumer Behavior and Managerial Decision Making (2nd Edition)
Author(s)
Kardes, Frank R
Kardes, Frank R
Name in long format: | Consumer Behavior and Managerial Decision Making (2nd Edition) |
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ISBN-10: | 0130916021 |
ISBN-13: | 9780130916020 |
Book pages: | 480 |
Book language: | en_US |
Edition: | 2 |
Binding: | Hardcover |
Publisher: | Prentice Hall |
Dimensions: | Height: 9.26 Inches, Length: 7.09 Inches, Weight: 1.90258932106 Pounds, Width: 0.97 Inches |