Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation
Author(s)
Brown, Tim
Brown, Tim
In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.
Keywords
General, Decision-Making & Problem Solving, Entrepreneurship, Organizational Behavior, Business & Economics -> Business -> Business Studies, Business & Economics -> Management -> Special Topics, Business & Economics -> Management -> Entrepreneurship, Business & Economics -> Management -> Organizational Behavior
General, Decision-Making & Problem Solving, Entrepreneurship, Organizational Behavior, Business & Economics -> Business -> Business Studies, Business & Economics -> Management -> Special Topics, Business & Economics -> Management -> Entrepreneurship, Business & Economics -> Management -> Organizational Behavior
| Name in long format: | Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation |
|---|---|
| ISBN-10: | 0061937746 |
| ISBN-13: | 9780061937743 |
| Book pages: | 276 |
| Book language: | en |
| Edition: | 1 |
| Binding: | Kindle Edition |
| Publisher: | HarperCollins e-books |
| Dimensions: | eBook |
