Brand Management: Principles and Practices
Author(s)
Dutta, Kirti
Dutta, Kirti
Name in long format: | Brand Management: Principles and Practices |
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ISBN-10: | 0198069863 |
ISBN-13: | 9780198069867 |
Book pages: | 455 |
Book language: | en_US |
Edition: | Pap/Cdr |
Binding: | Paperback |
Publisher: | Oxford University Press |
Dimensions: | Height: 1 Inches, Length: 9.4 Inches, Weight: 1.62701149356 Pounds, Width: 7.2 Inches |