Best Practice Cases In Branding, Strategic Brand Management (4th Edition)

Author(s)
Lowey Bundy Sichol Kevin Lane Keller

Book Details

Name in long format:	Best Practice Cases In Branding, Strategic Brand Management (4th Edition)
ISBN-10:	0132664267
ISBN-13:	9780132664264
Edition:	4
Binding:	Printed Access Code
Publisher:	Pearson College Div

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