| Name in long format: | Advertising Principles& Practices& E Mkt Pkg |
|---|---|
| ISBN-10: | 0130288713 |
| ISBN-13: | 9780130288714 |
| Book language: | en |
| Edition: | 5 |
| Binding: | Hardcover |
| Publisher: | Addison Wesley Longman |
| Name in long format: | Advertising Principles& Practices& E Mkt Pkg |
|---|---|
| ISBN-10: | 0130288713 |
| ISBN-13: | 9780130288714 |
| Book language: | en |
| Edition: | 5 |
| Binding: | Hardcover |
| Publisher: | Addison Wesley Longman |
