Letting Go of the Words: Writing Web Content that Works (Interactive Technologies)

Author(s)

Web site design and development continues to become more sophisticated. An important part of this maturity originates with well-laid-out and well-written content. Ginny Redish is a world-renowned expert on information design and how to produce clear writing in plain language for the web. All of the invaluable information that she shared in the first edition is included with numerous new examples. New information on content strategy for web sites, search engine optimization (SEO), and social media make this once again the only book you need to own to optimize your writing for the web.



  • New material on content strategy, search engine optimization, and social media
  • Lots of new and updated examples
  • More emphasis on new hardware like tablets, iPads, and iPhones

Keywords
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Name in long format: Letting Go of the Words: Writing Web Content that Works (Interactive Technologies)
ISBN-10: 0123859301
ISBN-13: 9780123859303
Book pages: 368
Book language: en
Edition: 2
Binding: Paperback
Publisher: Morgan Kaufmann
Dimensions: Height: 9.25 Inches, Length: 7.5 Inches, Weight: 1.8298367746 Pounds, Width: 0.87 Inches